Mar 29, 2021
Jay Pendleton is the Director, Strategy and Talent for Medtronic
Cranial & Spinal Technologies (CST). He’s held various sales
and leadership roles for the company, most recently the last 3
years as Zone Manager for the Western Strategic Spinal Technology
team — responsible for driving market share growth and engaging key
surgeon customers through differentiating technology (i.e. OLIF,
Titan, Medicrea) with sales reps and district managers for the
Rocky Mountain Texas & Pacific Regions.
Digging into his innate ability to open doors with new clients, Jay shares tips and insights for medical device reps to get past gatekeepers, develop new relationships, and break into new territories. If you’ve been listening to the podcast and you’re wanting an episode that’s super tactical for new business development, you don’t want to miss this one!
In this episode, you’ll learn:
Resources and links from the show: